Appco Group personnel have a narrow escape during New Zealand earthquake

It was a lucky day for Appco Group. On February 22, when an earthquake of magnitude 6.3 struck Christchurch, New Zealand, Chris Kiely, the Managing Director of a company associated with Appco Group New Zealand, was conducting a Training Day in his office. But by luck Chris and his team of nine managed to exit safely. They watched in horror as an adjacent building collapsed. Exclaimed Chris, “We are all really lucky to be safe”.

Appco Group New Zealand had even put a hold on all client work from February 23-28 to allow Marketing Companies and their teams to overcome the event, and show compassion to fellow New Zealanders.

“We had given full support to the Christchurch team as they tried to overcome this experience.”, said Appco Group VP Stewart Hartley.

Appco Group does great with major partner in Australia

Appco Group has been working wonders in the charities sector, helping clients get donor support in all ways.

The company has had a strong alliance with one of the world's largest development agencies which focuses on assisting children in developing countries. This organisation has been doing great in Australia, thanks to the efforts of Appco Group Support. The organisation this year intends to generate more donations through sign-ups in Australia by way of its tie-up with the company. The thrust will be on driving acquisition of new supporters for its monthly program. This monthly program would provide a vital source of income to fund projects that benefit children spread all across the world.

A spokesman representing the organisation has said, “We’ve seen the positive impact of the company's efforts in other territories that we work in, and were eager to replicate the success in the Australian market place. Appco Group Support was able to provide the professional, reliable and cost effective service that we needed."

Appco Group Support representative visits slums in India

Appco Group Support recently sent its representative, Philip Bresser, to visit slums in Chennai, India. This was to see what difference the company's projects for Street Children, run in lieu of a charity partner, were making.

Philip Bresser was impressed. Says he, “In the Western world we have reached the stage where we are used to the luxuries we have around us or that are so easily accessible. We live in a part of the world where we as individuals are empowered to make choices...I visited the Street Children projects of Anbu Illam in Chennai (Madras) South India. The field visit had a significant impact on me. Probably, because it is as confrontational as it can get.”

He inspected each and every detail of the work done by Appco Group. He adds, about what he has seen and observed, “The things I have heard, seen and smelled in the slums and on the streets are very real. The Street Children projects in Chennai are necessary and really tangible. India is a country with a billion registered people and more than a million children are 'living' in the streets in Chennai. By directly supporting the projects in Chennai, we enable a significant 'extra' amount of children in Chennai to get proper shelter, health care, education and to be treated in a human way. We enable them to get into a position where they can make some choices in life as well, just like we do. The visit to Chennai put things into perspective for me”.

Appco Group is winning appreciation from all quarters for the work that it has been doing to slum children in India.

Appco Group making the most of new iPhone application

Appco Group is making the most of its new iPhone application, launched recently.

The application, aptly called Appco App, can be downloaded from www.apple.com/itunes and works on all current versions of the iPhone with the iOS 4.0 itunes software update downloaded. This enables users, in fact everyone associated with the Appco Group to share views, news and ideas. Faster and easier communication on the global level is what takes place, thereby helping direct marketing campaigns go great.

“Though the Appco App currently works only on the iPhone, an iPad version is on its way", says a top executive working with the Appco Group.

Appco Group Finance Meeting a success in itself

The candid discussion held in the Appco Group Finance Meeting hosted by the Appco Group Finance Academy, took an honest and realistic approach to business and finance. The meeting offered advice on efficient techniques to build a financially stable business. Attendees included Managing Directors and Administrators of Marketing Companies affiliated to the Appco Group network.

Appco Group Chairman Chris Niarchos, Appco Group Managing Director Mike Blane and Vice Presidents Simon Murphy and Michael Scully were the key speakers.
Mike Blane, Managing Director, Appco Group commented, “You should have a regular plan where everyone involved is on the same page. Consequently you will find that you can stop problems before they occur.”

Thus the meeting succeeded to help bring in a system in itself and make everybody at Appco Group aware the importance of elaborating the need for financial planning to bring in a sustainable growth for the company.

Appco Group Support massive progression in charity sector

Appco Group and its charity division, Appco group Support has partnered with the major charity organisations in India and this has blossomed into a successful long-term relationship since the campaign launch in 2001.

The direct marketing methodology has indeed helped the client to reach out to ten different cities across the length and breadth of India, with over 325 dedicated fundraisers in the field spreading awareness of the campaign.

Appco Group, India, is dedicated in creating awareness for their client’s noble initiatives all through the country. The FRs has raised over a million charitable donations over the past nine years.

Saiprakash Kuckian, Vice President Appco Group India, Product Head Charity Division states “....Our sole aim is to take this partnership to an extent where one day we will be able to reach every underprivileged child in this country”.

Appco Group supports the world's leading conference on fundraising

Fundraising is an integral part of Appco Group Support, Appco’s Charity Division. This is why the company has agreed to be one of the sponsors for the 30th International Fundraising Congress (IFC).

IFC is the world’s leading conference on fundraising and is renowned for its learning and networking opportunities. The event attracted 900 participants from over 55 countries. As well as to agreeing to support the IFC financially, Martin Gaffney, Appco Group Support’s Managing Director, is hosting Appco's international charity partners at the event to discuss the ways charities can benefit from direct marketing.

“Appco Group Support is the largest face-to-face donor recruitment agency in the world we understand the need for fundraising skills in the Charity Division,” he said.

“Therefore we are extremely proud to be associated with the prestigious IFC, who provide visionary leadership in the field of charitable training, education and dialog."
The campaign supported by Appco Group worked as a survival guide for fundraising leaders with talks on finance and working with donors.